Tiger Analytics, a pioneering company in the AI and advanced analytics solutions space, is eyeing a public market listing. Launched in 2011, the bootstrapped and profitable niche AI company said it ...

SEO professionals report a new “Analytics Advisor” chat interface in GA4. It appears to offer data analysis, report finding, and education features. Google hasn't published rollout details or help ...

GA4’s rollout reshaped analytics, but adoption challenges reveal gaps between Google’s promises and marketers’ reality. As a marketing specialist who has gone through the transition from Universal ...

Predictive analytics in financial forecasting analyzes past and present data to improve the accuracy of planning and budgeting. Historically, accountants have depended on manual spreadsheet analysis ...

The funny thing about the analytics movement in football — which has largely been inspired by a similar movement in baseball — is that the race to tell the story has been almost as keenly contested as ...

Thanks to generative AI, we’re getting close to the promise of truly “democratizing” data. This means anyone can make decisions that are data-driven, not just highly skilled data scientists. Here ‘s ...

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eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

The identity of the company hired to help the New York Yankees has finally been revealed. Zelus Analytics, a sports analytics company, will allow the Yankees to view how they crunch their numbers in ...