Direct Fairways has built its model around a straightforward premise: connect businesses with golfers through physical advertising placements at courses across the United States and Canada.

In Fall 2025, a major transformation is underway in how local businesses appear online, as Google’s Local Service Ads (LSAs) continue to reshape visibility and customer acquisition across nearly every ...

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Google gives local businesses two main ways to generate PPC leads online: Local Services Ads (LSAs) and Search campaigns. LSAs are pay-per-lead campaigns – for actions such as calls, messages, or ...

AI local packs and ads are shrinking organic space. New data shows why calls drop even when 3-pack positions hold — and what ...

Visibility and personal connections are key in small-town business growth, with a strong lean on attending local events and engaging the community. An accessible online presence is critical even in ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results. Google gives local businesses two main ways to generate PPC ...